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She spent most of her life in San Francisco, California where she attended middle school, high school, and university. She is fearless, hard-worker with hunger for new experiences and knowledge. Katya is passionate about helping businesses use the power of storytelling to create engaging, simple & innovative digital products that help solve problems and add value to people’s lives. She is ready to help you with your design project, and here is Katya’s story… https://images.squarespace-cdn.com/content/v1/57c75fa8b8a79bf277aa1a5b/1484782812018-S9T98AAYZA3QJM76NZS9/image-asset.jpeg My Story - Katya Belitskiy User Experience Designer San Francisco Bay Area The most important thing about me is my creativity. It comes to me naturally and I’m thrilled to bring it to work every day. https://images.squarespace-cdn.com/content/v1/57c75fa8b8a79bf277aa1a5b/1484782875688-IWCHRLSJTFU5MYWNHXVY/mysotyr-katya-belitskiy-ux-designer-02.jpg My Story - Katya Belitskiy User Experience Designer San Francisco Bay Area I discovered my passion for art when I was 10 years old. I fell in love drawing fairytale storyboards. https://images.squarespace-cdn.com/content/v1/57c75fa8b8a79bf277aa1a5b/1484783613696-5G8V3M1HMRQC9NHMY995/mysotyr-katya-belitskiy-ux-designer-03.jpg My Story - Katya Belitskiy User Experience Designer San Francisco Bay Area When I was 16, I designed my first magazine (In Microsoft Word 98) & my love affair with graphic design begun. https://images.squarespace-cdn.com/content/v1/57c75fa8b8a79bf277aa1a5b/1484783627563-KU9RCSUWQIAHAIMU7M1Z/mystory-katya-belitskiy-ux-designer-04.jpg My Story - Katya Belitskiy User Experience Designer San Francisco Bay Area One-year later, I designed my first website. at that point I realized the design possibilities were endless… https://images.squarespace-cdn.com/content/v1/57c75fa8b8a79bf277aa1a5b/1484783647008-HX3EQONZDHPMSQJ17VFQ/mysotyr-katya-belitskiy-ux-designer-05.jpg My Story - Katya Belitskiy User Experience Designer San Francisco Bay Area From 2000 until today I wore hats of graphic designer, web designer, marketing manager, product designer, UX & UI designer, Creative Director. https://images.squarespace-cdn.com/content/v1/57c75fa8b8a79bf277aa1a5b/1484783658011-I4M7VTG3756JKNBMTHH4/mysotyr-katya-belitskiy-ux-designer-06.jpg My Story - Katya Belitskiy User Experience Designer San Francisco Bay Area Today, I’m the UX Team of one - determined to help teams define their product story and help turn their ideas into meaningful product experiences that delight. https://images.squarespace-cdn.com/content/v1/57c75fa8b8a79bf277aa1a5b/1484898744720-SM49X0C65AZGNBGWTCHX/image-asset.png My Story - Katya Belitskiy User Experience Designer San Francisco Bay Area https://images.squarespace-cdn.com/content/v1/57c75fa8b8a79bf277aa1a5b/1484900305577-SHVH97E2PKE4UFN6S4AN/image-asset.jpeg My Story - Katya Belitskiy User Experience Designer San Francisco Bay Area https://images.squarespace-cdn.com/content/v1/57c75fa8b8a79bf277aa1a5b/1484900178404-ZN70OH9LGZS8ZSGRFUTB/image-asset.jpeg My Story - 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https://www.katyabelitskiy.com/schedule-a-measure daily 0.75 2026-03-12 https://images.squarespace-cdn.com/content/v1/57c75fa8b8a79bf277aa1a5b/1618898291011-3FFQVZ5WETI3XTO2YI38/homedepot-feature-img000.jpg The Home Depot - Schedule a Measure https://images.squarespace-cdn.com/content/v1/57c75fa8b8a79bf277aa1a5b/1618900301055-LMTNA83BBHH90XDWUOU1/sam-before.jpg The Home Depot - Schedule a Measure According to user testing, current experience of scheduling a measure is confusing and complicated. https://images.squarespace-cdn.com/content/v1/57c75fa8b8a79bf277aa1a5b/1618901488098-GRI3PXQBDUHEE1HAWGQS/sam-email01.jpg The Home Depot - Schedule a Measure Research of the email flows https://images.squarespace-cdn.com/content/v1/57c75fa8b8a79bf277aa1a5b/1618898448315-2BK3V336RBOAP4E27QO0/FLOWCHART-DIAGRAM.jpg The Home Depot - Schedule a Measure https://images.squarespace-cdn.com/content/v1/57c75fa8b8a79bf277aa1a5b/1618903524436-PC7OYW42U31Z9OOMHPLU/sam-sketch-workinprogress.jpg The Home Depot 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Calculator - USER PAIN Many users: Don’t understand how interest compounds Don’t know their up-to-date credit card balances Don’t know how long payoff will take Don’t see the relationship between utilization and credit score Avoid checking their debt due to emotional overwhelm CORE INSIGHT Debt avoidance is emotional — not mathematical. 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